Wine & spirits
Rebates and IRCs for wine and spirits, under one roof.
Consumer rebates and instant redemption coupons for wine and spirits brands, run together by one specialized team.
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Rebates reward the consumer; IRCs reward the retailer.
Most wine and spirits brands run both: a mail-in or digital rebate on the bottle purchase, and an instant redemption coupon the retailer takes at the register. Velocity processes both sides, validating consumer receipts and reimbursing retailers for face value plus applicable fees.
Every receipt carries data you can use.
Alongside the redemption, programs capture retailer, purchase date, products, and price, plus survey questions like which brand the customer would have bought instead. The promotion pays for shelf movement; the data informs the next one.
Related services
The services that power programs in this industry.
FAQ
An instant redemption coupon: a coupon attached to the bottle that the retailer accepts at the register for an immediate discount, then submits to Velocity for reimbursement.
Yes, and they usually do. A typical pairing is a rebate on a multi-bottle purchase alongside a smaller IRC on a single bottle.
Retailer name, purchase date, products, price, and any survey questions your team wants asked, all captured alongside the redemption.
